Moving To WordPress Frontend Editor from Backend

If you are involved in WordPress web development or content management then you probably have already experienced tremendous growth in talks about taking web content management and page building to the front end. Such an approach seems to be quite logical, especially if we are talking about lowering the barrier for people without deep IT and WordPress knowledge to work with web content. Almost every developer has experienced the problems of explaining the content management process on WordPress back end to their customers. Even more important – front end editor offers amazing capability to track changes on the go without switching different modes and layouts.

Taking this into consideration it seems to be obvious that we should move away from the back end and perform all necessary tasks via WordPress front end editor. But is it really so, or maybe front-end content management is just an additional approach whose main purpose is to enhance processes and improve usability?

Let’s face the simple fact that most site owners and copywriters demand front end editor as it is easy to understand and you do not require deep knowledge of WordPress back-end management to perform simple tasks. This leads to a logical conclusion that simplicity is the main force that moves the development of front end editors. Such an approach states that we must not overload front end editor with all possible back end settings and configuration in order to keep our solution simple.

Having this in mind I think we can agree that looking from the perspective of the whole web lifecycle WordPress front end editor looks like a must-have middleware between back end and the public part. While the back end is a common set of tools and functions for in-depth development and WordPress configuration and the pubic part is intended for end users, our front end ‘middleware’ is a great tool for copywriters and site owners who seek to perform simple tasks or such tasks which require immediate review of results. Taking this into consideration we have managed to create a merge of these two editing options in our WPBakery Page Builder Front End and Back End Page Builder Plugin.

Raitis Sevelis is a seasoned product manager at WPBakery who loves design and community